Senior Integrated Marketing Manager

Job Summary

A company is looking for a Senior Integrated Marketing Manager to lead the development and execution of integrated marketing strategies and campaigns.

Key Responsibilities:

• Lead the development of integrated marketing strategies for key sports seasons and tentpole moments
• Oversee campaign planning and execution across paid, owned, and earned channels
• Partner with various teams to shape and operationalize go-to-market strategies

Required Qualifications:

• 6-8+ years of experience in integrated marketing, campaign strategy, or related roles
• Proven ability to lead integrated marketing strategies and execute multi-channel campaigns
• Strong strategic thinking with the ability to connect business goals to marketing plans
• Experience mentoring or guiding junior team members
• Data-driven mindset with experience leveraging insights for strategy and optimization