Senior Manager, Account-Based Experience

Job Summary

To design and lead enterprise account-based experience programs, the full-time Senior Manager, Account-Based Experience will execute personalized cross-channel initiatives, drive coordinated account engagement, and optimize multi-channel campaigns while working remotely.

Key responsibilities

• Execute and scale enterprise ABX programs in partnership with marketing and sales leadership to generate pipeline and accelerate revenue
• Run weekly account pod meetings to align on priority accounts and ensure a coordinated experience across the buying journey
• Develop and optimize multi-channel campaigns, continuously testing and refining performance across various engagement channels

Required qualifications

• 6+ years in B2B marketing, with at least 3 years focused on ABM or ABX programs targeting enterprise accounts
• Demonstrated success in generating pipeline and influencing revenue through account-based programs
• Strong understanding of ABX technology and platforms, including Demandbase and Salesforce
• Experience in building audience segmentation frameworks and personalized content experiences
• Data-driven mindset with the ability to analyze performance data and optimize programs accordingly