Senior Manager Creative Strategy

Job Summary

A company is looking for a Senior Manager - Corporate Site Creative Strategy.

Key Responsibilities

• Lead creative strategy for the Corporate prospect site, translating product positioning into clear messaging
• Define and evolve messaging frameworks across key pages to ensure clarity and consistency
• Develop insight-driven creative briefs and partner with teams to enhance storytelling across experiences

Required Qualifications

• 7+ years of experience in creative strategy, brand marketing, or digital storytelling within a B2B or financial services environment
• Proven ability to translate complex products into clear customer-facing messaging
• Experience developing messaging frameworks and creative briefs
• Experience partnering with design teams or external agencies for digital experiences
• Strong understanding of web experiences and user journeys