Senior Manager Customer Growth Marketing

Job Summary

Leading strategy and implementation for revenue-driving marketing initiatives, the full-time Senior Manager Customer Growth Marketing will oversee email and direct mail communications for Small Business Lending, manage execution teams, and collaborate cross-functionally to enhance customer engagement and satisfaction.

Key responsibilities

• Develop, manage, and optimize email and direct mail communications to drive customer engagement and revenue
• Lead forecasting and results analysis for marketing treatments, optimizing channels to meet performance objectives
• Oversee a team of Marketing Operations Analysts to ensure effective go-to-market processes and execution

Required qualifications

• 3-5 years of experience in marketing, product, or strategy roles
• Proven leadership skills with a track record in team development
• Data-driven strategic thinker with experience in customer-first marketing strategies
• Strong project management skills with the ability to manage multiple projects under tight timelines
• Robust analytical capabilities to translate data into actionable insights