Senior Manager Customer Marketing

Job Summary

Building a customer marketing function from the ground up, the full-time Senior Manager, Customer Marketing will develop strategies to elevate customer advocacy, produce case studies, and manage a customer reference program while working remotely.

Key responsibilities

• Own and execute the customer marketing strategy, including co-marketing initiatives with flagship customers
• Design and launch customer engagement programs such as Jump Club and a Customer Advisory Board
• Establish and manage a systematic customer reference program to support Sales efforts

Required qualifications

• 5+ years of experience in building or scaling customer marketing functions in a high-growth B2B software company
• Proven track record of creating innovative customer marketing strategies and programs
• Strong knowledge of customer marketing best practices, including advocacy and reference programs
• Excellent communication skills with the ability to engage senior stakeholders in enterprise and financial services
• Demonstrated ability to influence cross-functional teams, including Sales and Customer Success