Senior Manager, Digital Growth Strategy

Job Summary

Leading the strategy for global Digital Growth and Account-Based Marketing programs, the full-time Senior Manager, Digital Growth Strategy will manage paid media initiatives and ABM frameworks to enhance pipeline growth and customer engagement while working remotely.

Key responsibilities:

• Own and define the global paid media strategy across various digital channels to improve marketing efficiency and revenue impact
• Lead the development and scaling of 1:1 and 1:few ABM programs to support new-logo acquisition and customer expansion
• Partner with Sales and BDR teams to align campaign strategies and ensure marketing efforts generate measurable engagement and pipeline

Required qualifications:

• Significant experience in B2B marketing, particularly in digital demand generation and Account-Based Marketing
• Proven track record of building and scaling global digital marketing programs with measurable pipeline results
• Strong background in developing ABM strategies in collaboration with Sales leadership
• Experience managing paid media agencies and large digital budgets across multiple channels
• Familiarity with marketing technologies such as Demandbase, Salesforce, and analytics tools