Senior Manager, Digital Marketing

Job Summary

A company is looking for a Senior Manager, Digital Marketing.

Key Responsibilities

• Coordinate the development of go-to-market strategies and project deliverables to drive growth and retention
• Lead digital strategy using a data-driven approach, focusing on SEO and AEO best practices
• Manage digital assets and tools, including the website, social media, and email campaigns

Required Qualifications

• 8-10 years of digital marketing experience, preferably in agency and start-up environments
• Experience in Medicare Advantage or regulated industries is strongly preferred
• Proficiency in managing diverse digital marketing functions, including consumer campaigns and SEO strategy
• Strong foundation in data analysis and developing data-driven strategies
• Experience in managing team members