Senior Manager, Email Marketing

Job Summary

A company is looking for a Senior Manager, Email Marketing.

Key Responsibilities

• Spearhead strategic planning and execution of corporate email marketing campaigns
• Transform the email program into a performance-driven model focusing on segmentation and personalization
• Oversee lifecycle and triggered email programs to enhance engagement and customer lifetime value

Required Qualifications

• 5+ years of experience in email, CRM, or lifecycle marketing
• Proven success in managing large-scale email programs with measurable growth results
• Expertise in segmentation, automation, and performance analytics
• Experience with ESP and CRM platforms, as well as ecommerce platforms
• Strong analytical and creative thinking skills