Senior Manager, Field Marketing

Job Summary

A company is looking for a Senior Manager, Field Marketing (AMER) to drive strategic marketing programs that support pipeline creation and opportunity progression across the Americas.

Key Responsibilities

• Identify funnel risks and drive corrective programs based on AMER pipeline performance
• Develop and execute strategic marketing initiatives for Enterprise and Major accounts
• Collaborate with partners to generate net-new opportunities through joint demand generation programs

Required Qualifications

• 6-8+ years of B2B marketing experience, particularly in field marketing or demand generation
• Experience supporting Enterprise or Major account sales teams in a SaaS or data/analytics environment
• Proven track record of building pipeline-generating marketing programs
• Strong analytical mindset with the ability to interpret pipeline data and campaign metrics
• Experience with account-based marketing (ABM) and field programs