Senior Manager Integrated Marketing

Job Summary

Leading global seasonal integrated marketing plans, the full-time Senior Manager, Integrated Marketing will drive brand demand and deliver a connected consumer journey for HOKA's Apparel and Accessories business in a remote environment.

Key responsibilities

• Own the global integrated marketing strategy for seasonal stories, product launches, and brand moments
• Author creative and channel briefs; lead cross-functional briefings with internal and agency partners
• Drive alignment across various teams and establish global-to-local ways of working for effective execution

Required qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field (MBA preferred)
• 8-10+ years of experience in brand marketing or integrated marketing roles within consumer goods
• Minimum of 4 years of experience marketing apparel and accessories
• Proven experience leading integrated campaigns across multiple channels and markets
• People leadership experience with a track record of developing talent and building team capability