Senior Manager, Integrated Marketing

Job Summary

A company is looking for a Senior Manager, Integrated Marketing Communications.

Key Responsibilities

• Develop integrated marketing communications strategies that translate brand priorities into cohesive campaigns across various channels
• Serve as the central connector across marketing teams to align stakeholders on campaign priorities and execution timelines
• Ensure campaigns effectively connect the consumer journey by aligning storytelling, media, and activation across channels

Required Qualifications

• 7-10 years of experience in integrated marketing, brand communications, or marketing strategy roles
• Experience across multiple marketing disciplines including brand marketing, paid media, and PR
• Strong strategic thinking with the ability to translate brand strategy into actionable communications plans
• Bachelor's degree required
• Familiarity with paid media planning and performance metrics is preferred