Senior Manager, IP Marketing

Job Summary

A company is looking for a Senior Manager, IP Marketing (Fixed-Term Contract).

Key Responsibilities

• Lead and scale the IP Marketing practice by developing strategies and frameworks to grow awareness and engagement for top IP
• Oversee and mentor a high-performing team, ensuring effective growth across story lifecycle stages
• Collaborate with internal and external partners to support IP adaptations across various formats, optimizing performance across channels

Required Qualifications

• 8+ years of experience in running multi-channel marketing campaigns
• Proven ability to build and mentor high-performing teams
• Strategic thinker with experience translating business objectives into actionable frameworks
• Collaborative partner with skills in cross-functional alignment
• User-obsessed and data-driven, leveraging analytics for performance optimization