Senior Manager of Monetization

Job Summary

Seeking a hands-on Senior Manager of Monetization, the full-time remote position will manage yield optimization, dynamic pricing models, and performance marketing strategies while collaborating with data science and engineering teams to enhance commercial operations.

Key Responsibilities

• Continuously monitor and optimize traffic allocation, buyer payout thresholds, and dynamic pricing models to maximize revenue per session
• Partner with Data Science and Engineering to refine intent prediction models and yield-maximizing algorithms
• Analyze buyer rejection rates and integration bottlenecks to adjust real-time traffic routing rules and tiering strategies

Required Qualifications

• 8-10+ years of experience in performance ad monetization or marketplace yield management
• Proficiency in SQL and data visualization tools such as Looker or Tableau
• Experience collaborating with Data Science teams on bidding logic and yield optimization
• Strong understanding of performance marketing unit economics (CPA, CPC, CPL)
• Familiarity with insurance carriers and digital marketing strategies is preferred