Senior Manager of Revenue Marketing

Job Summary

Reporting to the Head of Marketing, the full-time Senior Manager of Revenue Marketing will build and manage demand generation and account-based marketing strategies to acquire new mid-market and enterprise accounts, while also overseeing lifecycle marketing to grow existing accounts, in a hybrid work environment based in San Diego.

Key responsibilities

• Own and execute demand generation and ABM strategies for acquiring new mid-market and enterprise clients
• Develop and implement lifecycle marketing strategies to enhance account growth and retention
• Lead the events team, ensuring event programs are directly linked to pipeline outcomes and managing funnel hygiene

Required qualifications

• Bachelor's degree in marketing, business, or a related field, or equivalent experience
• 8+ years of experience in B2B SaaS demand generation, ABM, or growth marketing with a focus on pipeline and revenue ownership
• Strong cross-functional collaboration skills, particularly with sales, customer success, and finance teams
• Experience in building and managing a lean, AI-enabled marketing team
• Proficiency in Marketo, Salesforce, and SQL for marketing automation and data analysis