Senior Manager, SMS Operations

Job Summary

A company is looking for a Senior Manager, SMS Operations who will oversee SMS and mobile messaging program execution.

Key Responsibilities

• Manage the execution and deployment of SMS campaigns across various initiatives
• Ensure compliance with regulations and manage audience segmentation and data integrity
• Monitor performance metrics and provide insights for campaign optimization

Required Qualifications

• Bachelor's Degree in marketing, digital media, communications, or related field or equivalent experience
• Five years of experience in digital marketing operations, specifically with SMS or mobile messaging
• Experience with CRM and/or CDP platforms for audience segmentation
• Knowledge of TCPA and SMS compliance requirements
• Experience in complex, cross-functional environments