Senior Manager, Social Marketing

Job Summary

A company is looking for a Senior Manager, Social & Influencer Growth.

Key Responsibilities

• Develop and execute the organic social strategy and brand content ecosystem
• Manage and scale influencer and creator programs in partnership with an agency
• Capture first-party audience data from social channels and integrate insights into CRM systems

Required Qualifications

• 7+ years of experience in social and influencer marketing
• Experience with CRM/marketing automation ecosystems, preferably Salesforce Marketing Cloud
• Strong knowledge of multi-touch attribution in considered purchase models
• Proficiency in Sprout Social
• Proven ability to build and manage influencer programs