Senior Manager, Web Strategy

Job Summary

A company is looking for a Marketing Web Strategy Manager to drive the strategy and design of their web presence.

Key Responsibilities

• Drive the evolution of the web strategy to meet company goals and improve visitor engagement
• Collaborate with cross-functional teams to enhance user experience and optimize website content
• Establish web KPIs and implement SEO and GEO strategies to increase visibility and traffic

Required Qualifications

• 5-7+ years of experience managing and optimizing B2B websites
• Experience in leading in-house and offshore web development teams
• Deep understanding of web design trends and conversion best practices
• Advanced knowledge of WordPress, Google Analytics, and project management tools
• B.A. or B.S. required