Senior Market Research Manager

Job Summary

A company is looking for a Senior Market Research Manager who will lead research projects focusing on Professional Audiences.

Key Responsibilities

• Act as a trusted advisor to internal partners, recommending research and interpreting results to align with business goals
• Design and conduct qualitative and quantitative research to identify new opportunities and understand consumer needs
• Create and deliver presentations with actionable insights and recommendations for stakeholders at all levels

Required Qualifications

• Bachelor's degree in Marketing, Market Research, Statistics, Economics, Business Administration, or related field required; Master's degree preferred
• Experience with data visualization tools such as Tableau
• Familiarity with marketing workflow and project management tools like Workfront
• Demonstrated ability to learn or prior use of statistical tools (e.g., SPSS, R, Python) and methods
• Experience with online data collection tools such as Qualtrics