Senior Marketing Analyst

Job Summary

A company is looking for a Senior Marketing Analyst to analyze and interpret marketing data for actionable insights and improved campaign performance.

Key Responsibilities

• Analyze marketing campaign performance across multiple channels from lead to ACV conversion
• Query large data sets and create datamarts in Google Big Query
• Build and maintain interactive dashboards for real-time insights to support data-driven decision-making

Required Qualifications

• Bachelor's degree in Marketing, Business, Computer Science, Statistics, or a related field, or equivalent work experience
• 5+ years of experience in data analytics, preferably in Marketing and B2B
• Heavy experience with data visualization and reporting tools (e.g., Tableau, PowerBI, Salesforce)
• Proficient in SQL, with Google Big Query experience being a plus
• Strong analytical skills with the ability to translate data into actionable insights