Senior Marketing Analyst

Job Summary

A company is looking for a Senior Analyst in Marketing Analytics (Remote).

Key Responsibilities

• Collaborate with senior leaders to shape strategic direction and focus on business problems
• Analyze customer retention and loyalty program performance to identify growth opportunities
• Develop insights through analysis and reporting to inform marketing strategies and business performance

Required Qualifications

• 3+ years of quantitative or technical analysis experience, preferably in marketing or e-commerce
• Strong SQL skills for data manipulation and experience in statistical modeling (R or Python preferred)
• Proficiency in marketing attribution methods and A/B testing
• Familiarity with marketing tactics for customer retention
• Knowledge of data visualization tools and digital analytics platforms