Senior Marketing Analyst

Job Summary

A company is looking for a Senior Marketing Analyst (Remote).

Key Responsibilities

• Analyze customer sales and marketing data to identify trends and provide actionable insights
• Lead testing strategies within sales and marketing to enhance business efficiencies
• Collaborate with marketing operations to build targeting models and improve campaign delivery

Required Qualifications

• Bachelor's degree in Marketing, Data Analytics, Business, Statistics, Computer Science, or a related field
• 10+ years of experience in marketing analytics, marketing operations, or data analysis
• Strong experience in writing complex SQL queries and building BI dashboards
• Proficient in Alteryx or equivalent for building models and automating analytics workflows
• Experience in the building products industry (HVAC, plumbing, electrical) is a plus