Senior Marketing Automation Consultant

Job Summary

To support a growing marketing team, the full-time Senior Marketing Automation Consultant will manage lead generation programs using Marketo, optimize data processes, and collaborate with technical teams in a remote environment.

Key responsibilities:

• Manage lead quality, scoring, and routing within Marketo while ensuring data health and quality
• Collaborate with marketing and technical teams to provide data-driven solutions and optimize email marketing campaigns
• Maintain key performance metrics and dashboards, advising leadership on necessary actions based on data findings

Required qualifications:

• 3-5 years of experience with Marketo or Marketing Automation Platforms (MAP) and 2-3 years with Salesforce
• Strong program and project management skills in a fast-paced, matrixed organization
• Hands-on experience in dashboard creation and reporting for executive review
• Self-motivated with a passion for Marketing Automation and a desire for continuous learning
• Experience in lead nurturing and scoring is a plus