Senior Marketing Automation Specialist

Job Summary

Managing email marketing campaigns and marketing automation programs, the full-time Senior Marketing Automation Specialist will optimize HubSpot functionalities, support strategic marketing initiatives, and analyze campaign performance in a fully remote setting.

Key Responsibilities

• Own the end-to-end execution of firmwide email marketing campaigns and manage audience segmentation strategies
• Design and optimize automated marketing workflows and nurture programs within HubSpot
• Serve as the primary HubSpot administrator, providing technical support and managing user permissions

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field
• 4-7 years of experience in email marketing, marketing automation, or CRM administration
• Hands-on HubSpot administration experience
• Experience building and optimizing email marketing campaigns and automation workflows
• Strong understanding of email marketing best practices and audience segmentation