Senior Marketing Cloud Engineer

Job Summary

A company is looking for a Senior Marketing Cloud Engineer to manage and optimize its Salesforce Marketing Cloud stack in a fintech and proptech environment.

Key Responsibilities

• Design, build, and maintain lifecycle journeys in Salesforce Marketing Cloud across various stages from lead to post-funding
• Own the architecture of the Marketing Cloud implementation, including data models and subscriber management
• Configure and optimize multichannel messaging for marketing and operational communications

Required Qualifications

• 5+ years of hands-on experience with Salesforce Marketing Cloud
• Strong proficiency in SQL/SOQL for data management within Marketing Cloud and Salesforce Data Cloud/Data 360
• Experience owning Marketing Cloud implementations in data-intensive environments
• Understanding of GA4 and Salesforce/CRMA for data-driven decision making
• Ability to independently design data flows and objects for campaigns and automations