Senior Marketing Data Analyst

Job Summary

A company is looking for a Senior Marketing & Sales Data Analyst to support marketing initiatives through advanced analytical insights.

Key Responsibilities

• Own complex marketing and sales analytics projects from scoping to stakeholder communication
• Design and analyze experiments to optimize paid channel performance
• Collaborate with Engineering teams to enhance data availability and reporting automation

Required Qualifications

• 6 to 10+ years of experience in data analytics, particularly in performance marketing or digital acquisition
• Strong SQL skills and experience with large-scale data in a modern data warehouse
• Proficiency in Python for analysis and modeling
• Deep understanding of digital marketing metrics and attribution models
• Experience in designing and analyzing controlled experiments or A/B tests