Senior Marketing Data Manager

Job Summary

A company is looking for a Senior Marketing Data Manager to oversee marketing data strategy and governance.

Key Responsibilities

• Develop and maintain the marketing data model for robust reporting and insights
• Collaborate with analytics teams to refine multi-touch attribution and pipeline visibility
• Work with stakeholders to ensure data governance standards and effective audience segmentation

Required Qualifications

• 7+ years of experience in marketing data strategy, analytics, or related roles
• Proven expertise in structuring and governing marketing data
• Strong knowledge of data collection, integration, and reporting processes
• Experience translating marketing objectives into data requirements
• In-depth experience building Salesforce reports and scalable data models