Senior Marketing Manager

Job Summary

A company is looking for a Senior Manager, Regional Marketing (Mature Markets) to lead marketing strategies for established markets.

Key Responsibilities

• Develop and implement marketing strategies for customer retention and account expansion in mature markets
• Utilize global campaign toolkits to create multi-channel marketing campaigns tailored to mature market audiences
• Manage the regional marketing budget and optimize resource allocation for revenue growth

Required Qualifications

• Minimum of 6+ years in marketing roles, with at least 2 years in a leadership position in the education technology sector
• Proven experience in customer lifecycle marketing and account expansion
• Strong understanding of marketing strategies specific to mature markets
• Experience managing and mentoring diverse, global teams
• Proficiency in marketing analytics tools