Senior Marketing Manager

Job Summary

A company is looking for a Senior Marketing Manager who will manage the complete marketing lifecycle for its Academic Operations suite.

Key Responsibilities

• Develop positioning and messaging, and produce content for various marketing channels
• Plan and execute digital advertising campaigns, webinars, and product launches
• Collaborate with cross-functional teams to create sales enablement materials and support customer success

Required Qualifications

• 5+ years of marketing experience in product marketing or similar roles at a B2B SaaS company
• Proficiency with HubSpot and experience with Google Workspace, Slack, and Zoom
• Ability to lead marketing initiatives across strategy, content, campaigns, and analytics
• Experience producing customer-facing content
• 5+ years working in or with higher education administration is desired