Senior Marketing Manager

Job Summary

A company is looking for a Senior Manager, Integrated Marketing.

Key Responsibilities

• Leads strategic planning and prioritization of integrated marketing initiatives across campaigns and channels
• Ensures marketing execution aligns with go-to-market motions and revenue objectives
• Oversees website strategy, development, optimization, and maintenance to ensure brand consistency and performance

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field
• 8+ years of experience in B2B marketing with a focus on integrated marketing and demand generation
• Proven experience leading integrated marketing campaigns with measurable revenue impact
• Expertise in overseeing website strategy, optimization, and content lifecycle management
• Hands-on experience with marketing platforms and tools such as HubSpot and Google Analytics