Senior Marketing Manager

Job Summary

A company is looking for a Senior Marketing Manager to drive growth and define go-to-market strategies within the North America Vehicle Payments division.

Key Responsibilities

• Partner with business and sales leaders to define marketing strategies supporting growth and revenue goals
• Identify and prioritize target customer segments and ideal customer profiles using data and market insights
• Develop clear, differentiated product positioning and messaging across the portfolio

Required Qualifications

• Bachelor's degree required; MBA a plus
• 7-10+ years of experience in product marketing, marketing strategy, or go-to-market roles
• Background in fintech, payments, or B2B SaaS strongly preferred
• Experience working closely with Sales and business leaders
• Proven ability to develop positioning, segmentation, and go-to-market strategies