Senior Marketing Manager

Job Summary

A company is looking for a Senior Marketing Manager to lead its marketing efforts and drive demand generation for B2B tech and SaaS clients.

Key Responsibilities

• Own the inbound pipeline, focusing on qualified opportunities sourced from marketing
• Manage the content engine across various platforms, determining what content gets created and distributed
• Oversee the brand's market presence, ensuring consistent voice and positioning

Required Qualifications

• Experience running marketing for a B2B agency, SaaS company, or services firm with pipeline ownership
• Proven ability to build and improve content and distribution programs
• Familiarity with SEO, GEO, and AI search in content strategy
• Some experience with paid social or search advertising
• Ability to think strategically about content distribution and audience engagement