Senior Marketing Manager

Job Summary

A company is looking for a Senior Marketing Manager who will focus on generating leads and increasing brand awareness through strategic outbound marketing efforts.

Key Responsibilities

• Develop and execute outbound marketing strategies to drive lead generation
• Manage paid ad campaigns, cold email outreach, and other outbound initiatives
• Oversee content marketing efforts, including website updates, social media, and thought leadership

Required Qualifications

• Proven experience in growth marketing, demand generation, or outbound marketing within an agency or B2B environment
• Strong knowledge of paid advertising, email marketing, and content marketing strategies
• Data-driven mindset with the ability to analyze performance metrics and optimize campaigns
• Ability to work independently while collaborating with sales and leadership teams