Senior Marketing Manager

Job Summary

Leading partnership-driven marketing initiatives, the full-time remote Senior Marketing Manager will develop and execute integrated, consumer-focused strategies to drive awareness, engagement, and conversion for core sleep therapy products across the Americas.

Key responsibilities

• Lead the development and execution of strategic marketing programs focused on high-impact partnerships
• Define campaign objectives and success metrics, ensuring alignment with business goals and growth targets
• Collaborate cross-functionally to execute integrated campaigns across various digital channels

Required qualifications

• Bachelor's degree in marketing, Business, Communications, or a related field
• 8+ years of marketing experience with a focus on consumer-driven, multi-channel campaign strategy and execution
• Direct-to-Consumer marketing experience with a deep understanding of customer journeys