Senior Marketing Manager

Job Summary

Seeking a creative and scrappy Senior Marketing Manager, this full-time remote role will drive demand generation for MyALEXHealth, focusing on building brand awareness and engagement in the Medicare market while managing the entire marketing function independently.

Key responsibilities

• Drive business-to-consumer traffic by building engagement strategies and managing social media presence
• Develop and execute a comprehensive marketing playbook, creating diverse content and managing leads through Hubspot
• Ensure compliance with Medicare marketing regulations while maintaining brand authenticity

Required qualifications

• 8+ years of hands-on marketing experience across multiple aspects
• Exceptional writing and communication skills with a proven social media track record
• Data-driven decision-making skills with the ability to analyze performance and adjust strategies
• Creative problem-solving abilities that resonate with target audiences
• Strong collaboration skills with a focus on team success and humility