Senior Marketing Manager

Job Summary

Experienced marketers will find a remote, full-time opportunity as a Senior Marketing Manager, responsible for building and executing demand generation strategies, managing lifecycle marketing programs, and developing sales enablement materials to drive growth in the electric mobility sector.

Key Responsibilities:

• Own demand generation strategy and execution through multi-channel campaigns that drive qualified pipeline and revenue impact
• Build and manage lifecycle marketing programs to convert prospects into long-term customers
• Develop lead generation initiatives and collaborate with sales to optimize lead scoring and pipeline velocity

Required Qualifications:

• 5+ years of B2B marketing experience, particularly in demand generation and lifecycle marketing
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM tools (e.g., Salesforce)
• Proven ability to develop compelling messaging and positioning for products and services
• Strong content creation skills, capable of producing various marketing materials with minimal oversight
• Ability to read market signals and extract insights from industry conversations and feedback