Senior Marketing Manager

Job Summary

To support joint business growth with Global Systems Integrator partners, the full-time Senior Marketing Manager will develop and execute integrated marketing plans, manage co-branded assets, and coordinate events while collaborating closely with sales and field marketing teams.

Key responsibilities

• Develop and execute integrated marketing plans to drive awareness and pipeline for joint offerings with GSI partners
• Plan and support joint events, webinars, and executive engagements aligned with GSI go-to-market priorities
• Manage co-branded assets and performance metrics, ensuring effective execution and measurement of joint marketing initiatives

Required qualifications

• 3-5 years of B2B partner or alliance marketing experience, with a preference for experience with GSIs
• Proven ability to build and execute joint marketing plans and co-selling initiatives
• Experience working cross-functionally with sales, alliances, and marketing leadership
• Strong project management and stakeholder alignment skills
• Knowledge of marketing processes and marketing automation systems, with experience in lead scoring and nurturing methodologies preferred