Senior Marketing Manager

Job Summary

Supporting the newly formed Lifecycle Value Lab, the full-time remote Senior Marketing Manager will lead strategic marketing initiatives and experimentation efforts to enhance customer experience and brand performance across the portfolio.

Key Responsibilities:

• Develop and execute tactical marketing plans for assigned brands, utilizing omnichannel tactics and collaborating with cross-functional teams
• Support the LVL experimentation model by defining business problems, developing hypotheses, prioritizing experiments, and measuring impact
• Manage agency and vendor partners to ensure high-quality execution and compliance with marketing initiatives

Required Qualifications:

• Doctorate degree and 2 years, or Master's degree and 4 years, or Bachelor's degree and 6 years, or Associate's degree and 10 years, or High school diploma/GED and 12 years of marketing/business experience in a commercial organization
• Experience in developing, executing, and measuring omnichannel marketing or customer engagement programs
• Strong analytical skills with familiarity in biopharmaceutical data sources and marketing performance analytics
• Proven project management skills, including managing multiple timelines, agencies, and budgets
• Demonstrated ability to collaborate effectively with cross-functional partners and external agencies