Senior Marketing Operations Lead

Job Summary

A company is looking for a Senior Marketing Operations Lead (Lifecycle & Automation).

Key Responsibilities

• Design and manage lifecycle marketing programs to support lead generation and engagement
• Optimize automated marketing campaigns and implement segmentation strategies
• Build marketing dashboards and monitor campaign performance metrics

Required Qualifications

• 7-10 years of experience in marketing operations or lifecycle marketing
• Strong expertise with marketing automation platforms like HubSpot
• Experience with Salesforce CRM and marketing system integrations
• Ability to manage complex marketing programs in a fast-paced environment
• Strong analytical skills with experience in marketing performance reporting