Senior Marketing Operations Lead
Job Summary
To support a premium enterprise client, the full-time Senior Marketing Operations Lead will design and optimize marketing automation and lifecycle engagement programs, collaborating with cross-functional teams to drive data-driven marketing operations remotely.
Key responsibilities
- Design and manage lifecycle marketing programs to enhance lead generation and customer engagement
- Oversee marketing automation platforms and ensure effective Salesforce CRM integration
- Build and maintain marketing dashboards, monitoring campaign performance and providing data-driven insights
Required qualifications
- 7-10 years of experience in marketing operations, marketing automation, or lifecycle marketing
- Strong expertise with marketing automation platforms, such as HubSpot
- Experience with Salesforce CRM and marketing system integrations
- Proven ability to build lead management and lifecycle marketing frameworks
- Strong analytical skills with a background in marketing performance reporting
Complete Job Description
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