Senior Marketing Operations Manager

Job Summary

To lead the marketing infrastructure and automation ecosystem, the full-time remote Senior Marketing Operations Manager will own Boulevard's marketing operations strategy, implement AI-powered workflows, and optimize marketing systems to drive measurable business impact.

Key responsibilities

• Own and evolve marketing operations strategy, connecting marketing investment to pipeline and revenue outcomes
• Identify and implement AI-driven workflows to enhance campaign execution and customer engagement
• Develop reporting frameworks and dashboards to provide insights into funnel performance and marketing efficiency

Required qualifications

• 8+ years of experience in Marketing Operations, Growth Operations, or Lifecycle Marketing within B2B SaaS
• 5+ years of people leadership experience
• Deep expertise with Marketo and Salesforce
• Strong understanding of lifecycle marketing, lead scoring, and funnel management
• Proven ability to connect marketing initiatives to pipeline and revenue outcomes