Senior Marketing Operations Manager

Job Summary

Data-driven and systems-oriented, the full-time Senior Marketing Operations Manager will manage marketing automation, funnel performance optimization, and CRM architecture while working remotely with the RevOps Team and go-to-market leadership.

Key responsibilities:

• Identify funnel optimization opportunities and report on A/B testing and campaign performance
• Build and maintain attribution reporting and custom dashboards in HubSpot to track marketing KPIs and pipeline influence
• Oversee marketing automation processes and manage integrations across marketing and sales tools

Required qualifications:

• 5+ years of experience in marketing operations with hands-on ownership of HubSpot features
• Proven experience managing marketing-to-sales workflows, including lead scoring and campaign attribution
• Strong understanding of digital performance metrics, especially across email and paid media channels
• Experience creating documentation and playbooks for internal marketing workflows
• Familiarity with Google Analytics and lead attribution modeling