Senior Marketing Operations Specialist

Job Summary

To support a dynamic marketing team, the full-time Senior Marketing Operations Specialist will execute and optimize lead generation, client engagement, and event marketing programs, requiring hands-on experience with Marketo and Salesforce in a remote environment.

Key responsibilities

• Build, QA, launch, and monitor marketing campaigns within Marketo, including various program types
• Manage campaign requests using a structured ticketing and project management process
• Develop audience targeting criteria and troubleshoot issues related to Marketo and Salesforce

Required qualifications

• 3+ years of hands-on digital marketing or marketing operations experience
• Direct experience building and executing campaigns in Adobe Marketo
• Working knowledge of Salesforce CRM, including campaigns and reporting
• Exceptional attention to detail and strong organizational skills
• Ability to manage multiple projects simultaneously in a deadline-driven environment