Senior Marketing Specialist

Job Summary

A company is looking for a Senior Marketing Specialist.

Key Responsibilities

• Collaborate with commercial, strategy, sales, and product teams on go-to-market decisions and lead marketing plans for the medical education B2B market
• Work with DTC colleagues to align B2B and DTC strategies and optimize revenue
• Develop and execute omni-channel marketing plans to enhance brand awareness and retain market share

Required Qualifications

• Proven experience in marketing, communications, or a related field
• Preference for B2B product marketing experience, including marketing strategy and event or conference experience
• Preference for a background in healthcare or medical education
• Relevant educational background
• Experience with Microsoft Office Suite and marketing automation systems