Senior Marketing Specialist

Job Summary

Driving awareness and audience growth for streaming channels, the full-time Senior Marketing Specialist will manage platform marketing strategies, build relationships with distribution partners, and coordinate high-impact campaigns in a remote setting.

Key responsibilities

• Support the development and execution of marketing strategies to increase visibility and engagement for sports and entertainment content
• Build and maintain relationships with key FAST, OTT, and connected TV partners while managing promotional calendars
• Monitor and report on campaign results, providing insights and recommendations for future activations

Required qualifications

• BS/BA in a related discipline or equivalent experience preferred
• 5+ years of experience in a related field preferred
• Demonstrated success in securing earned media promotions from distribution partners
• Strong understanding of the FAST, AVOD, OTT, and connected TV ecosystem
• Experience coordinating marketing campaigns for content or programming initiatives