Senior Marketing Specialist
Job Summary
Driving the global Account-Based Experience (ABX) program, the full-time Senior Marketing Specialist will design and scale strategies to enhance engagement, pipeline, and revenue for key enterprise accounts, working flexibly or remotely.
Key Responsibilities
- Develop and execute a targeted ABX go-to-market strategy to drive engagement and revenue
- Partner with Sales and Customer Success to create account profiles and ensure seamless orchestration across teams
- Launch personalized ABX campaigns and optimize them using account insights and engagement metrics
Required Qualifications
- 5+ years of experience in Account-Based Marketing or B2B demand generation, preferably in SaaS or Cybersecurity
- Proven track record of driving measurable business outcomes through strategic ABX initiatives
- Expertise in managing ABX technology stacks and integrated CRM systems
- Strong analytical skills to interpret data and translate findings into actionable strategies
- Bachelor's degree in Marketing, Business, or a related field
Complete Job Description
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