Senior Marketing Specialist

Job Summary

Experienced marketers will find a full-time remote opportunity as a Senior Marketing Specialist, responsible for managing email, lifecycle, product, and promotional marketing campaigns while optimizing member engagement through data-driven strategies.

Key responsibilities

• Create, build, and optimize automated and promotional email campaigns using Marketo and CMS
• Own member journeys from onboarding through re-engagement, ensuring seamless communication
• Deliver high-volume promotional campaigns quickly while maintaining quality and effectiveness

Required qualifications

• 5+ years of marketing experience with a strong grasp of industry best practices
• Deep expertise in email marketing, with experience in lifecycle, product, and promotional marketing
• 2 to 5 years of experience with Marketo or comparable marketing automation software
• Strong analytical skills with a data-driven approach to decision-making
• Proven ability to collaborate cross-functionally in a remote work environment