Senior Marketing Strategist

Job Summary

To support a growing client base, the full-time Senior Marketing Strategist will manage campaign performance analysis, provide strategic growth partnerships, and ensure effective activation and implementation, while working in a hybrid environment for candidates within a 40-mile radius of Rochester, NY.

Key responsibilities

• Translate complex campaign data into actionable insights and optimization strategies to enhance client performance
• Develop and maintain strong client relationships through proactive insights and customized strategic recommendations
• Support clients in implementing campaign adjustments and provide hands-on coaching on marketing strategies

Required qualifications

• 6+ years of experience in media buying, campaign management, or digital marketing analytics
• Proven ability to translate complex data into clear business narratives and actionable recommendations
• Demonstrated expertise in one or more digital marketing channels, such as paid search or social media
• Experience in consultative selling or customer success roles within B2B marketing environments
• Bachelor's degree in Marketing, Business, Communications, Economics, or a related field