Senior Marketing Strategy Director

Job Summary

A company is looking for a Senior Director of Marketing Strategy.

Key Responsibilities

• Develop and execute a comprehensive, data-driven marketing strategy aligned with business goals
• Serve as a strategic thought partner to growth channel leaders, optimizing their channel-specific strategies
• Oversee the development of annual and quarterly marketing plans, including objectives, KPIs, and budgets

Required Qualifications

• 8-10 years of progressive marketing leadership experience, preferably in fintech or financial services
• Proven track record of successful marketing strategy development and execution
• Deep understanding of digital marketing channels, including SEO/SEM and paid social
• Strong analytical skills with the ability to translate data into actionable insights
• Demonstrated interest in AI-driven marketing technologies and platforms