Senior MarTech Engineer

Job Summary

Owning the technical backbone of the marketing stack, the full-time Senior MarTech Engineer will design and build tracking infrastructure, data models, and automation systems to enhance personalized marketing efforts in a fully remote environment.

Key responsibilities

• Develop and maintain tracking infrastructure, ensuring clean and consistent event tracking across platforms
• Design and implement customer profile architecture and data pipelines to enhance segmentation and personalization
• Build AI-powered marketing workflows and automate user engagement strategies across multiple channels

Required qualifications

• 5-10 years of experience in marketing technology or marketing operations
• Hands-on expertise with Tag Management and server-to-server conversion integrations with major paid platforms
• Working knowledge of CDP architecture and data modeling, with experience in any CDP platform
• Strong SQL skills for writing queries and integrating marketing data across systems
• Solid understanding of marketing attribution fundamentals and tracking hygiene