Senior Media Buyer

Job Summary

Owning the paid acquisition strategy, the remote Senior Media Buyer will manage the end-to-end media buying operations for low-ticket offers, focusing on Meta ads while potentially expanding into Google and TikTok, with a strong emphasis on testing, scaling, and reporting.

Key responsibilities

• Develop and implement ads strategy to achieve six-figure monthly spending on high-converting VSLs
• Oversee campaign architecture and ad account structure for high-volume performance, ensuring compliance and account health
• Conduct aggressive testing and creative iteration in collaboration with the content team, while tracking key performance metrics

Required qualifications

• Multiple years of experience scaling direct-response or performance offers at significant spend levels
• Proven success in fast-moving direct-response verticals such as info products, online education, or e-commerce
• Hands-on expertise in structuring and managing ad accounts and Business Managers at scale
• Strong understanding of platform policies to maintain account health and prevent bans
• Self-directed and ambitious, with a desire for full ownership and high performance-based compensation